Here is a good list from an excellent communications consultant. Worth a read.
What was this? We were using Twitter to tell people a snapshot of all the things our council did in real-time over the course of 24-hours from a pothole on the A41 to a Zumba class. Nothing would be too small.
We’d got some content lined-up. Lists of scheduled work from road engineers, leisure centre programmes and had someone stationed in the social care contact centre in the small hours.
Would it work? We checked our first potential tweet and knew that it would… it was environmental health officers investigating a noisy cockerel in a built-up area. Wow. I didn’t know we did that.
From there, we took part in the first Local Government Association #ourday and hosted the first discussion of a #housingday for housing.
We’ve learned things…
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